+15 Prompts to Better Understand Your ICP

🚨 Reminder: For all prompts, replace “COMPANYX” and “CUSTOMERX” with your own business information.

For example, instead of “COMPANYX,” it should be: (Marketing agency focused on Facebook Ads)

And instead of “CUSTOMERX,” it could be: (Operations directors in real estate companies)

QUESTION PROMPT PROMPT EXAMPLE
In which sectors are our most profitable customers typically located? You are analyzing customer profitability data and providing strategic advice. You are an expert business consultant. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "In which sectors are our most profitable customers typically located?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, written in an informative tone. The word count of the response should not exceed 150 words. You are analyzing customer profitability data and providing strategic advice. You are an expert business consultant. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "In which sectors are our most profitable customers typically located?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, written in an informative tone. The word count of the response should not exceed 150 words.
In which geographical regions are our highest-value customers typically located? You are performing a detailed client analysis for a company. You are an expert data analyst. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "In which geographical regions are our highest-value customers typically located?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, written in an informative tone. The word count of the response should not exceed 150 words. You are performing a detailed client analysis for a company. You are an expert data analyst. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "In which geographical regions are our highest-value customers typically located?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, written in an informative tone. The word count of the response should not exceed 150 words.
What are the most common pain points or challenges that our product/service helps our ideal customers solve? You are analyzing the main challenges and pain points that COMPANYX's product/service addresses for its main clients, CUSTOMERX. You are an expert business consultant with a deep understanding of market dynamics, customer needs, and product positioning. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What are the most common pain points or challenges that our product/service helps our ideal customers solve?". Your advice should be tailored to the unique challenges, market dynamics, and opportunities faced by COMPANYX and CUSTOMERX. Be sure to explicitly mention these factors in your response. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. Please ensure your response does not exceed 150 words. You are analyzing the main challenges and pain points that COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) product/service addresses for its main clients, CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are an expert business consultant with a deep understanding of market dynamics, customer needs, and product positioning. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What are the most common pain points or challenges that our product/service helps our ideal customers solve?". Your advice should be tailored to the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). Be sure to explicitly mention these factors in your response. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. Please ensure your response does not exceed 150 words.
What other solutions or competitors do our ideal customers usually consider before choosing us? You are performing a competitive analysis and providing strategic advice. You are an expert business strategist. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What other solutions or competitors do our ideal customers usually consider before choosing us?". Your advice should take into account the unique challenges, market dynamics, and opportunities faced by COMPANYX in its specific business niche. You should explicitly mention these factors in your response. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. The word count of the response should not exceed 150 words. You are performing a competitive analysis and providing strategic advice. You are an expert business strategist. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What other solutions or competitors do our ideal customers usually consider before choosing us?". Your advice should take into account the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) in its specific business niche. You should explicitly mention these factors in your response. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. The word count of the response should not exceed 150 words.
How long is the typical sales cycle for the ideal customer profile? You are conducting a business consultation, specifically focusing on sales cycle optimization. You are an expert sales cycle analyst. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "How long is the typical sales cycle for the ideal customer profile?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words. You are conducting a business consultation, specifically focusing on sales cycle optimization. You are an expert sales cycle analyst. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "How long is the typical sales cycle for the ideal customer profile?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words.
What is the average deal size or contract value for our most successful client accounts? You are analyzing the financial performance and client success metrics of a company. You are an expert business analyst with a focus on client account profitability. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What is the average deal size or contract value for our most successful client accounts?". The advice you provide should be tailored to the unique challenges, fluctuating market trends, client behavior, and competitive landscape faced by your specific business and niche. You should explicitly mention these factors while providing a comprehensive analysis of the average deal size or contract value. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words. You are analyzing the financial performance and client success metrics of a company. You are an expert business analyst with a focus on client account profitability. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What is the average deal size or contract value for our most successful client accounts?". The advice you provide should be tailored to the unique challenges, fluctuating market trends, client behavior, and competitive landscape faced by your specific business and niche. You should explicitly mention these factors while providing a comprehensive analysis of the average deal size or contract value. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words.
Which marketing channels or tactics have been most effective in attracting our ideal client profile? You are conducting a strategic marketing consultation. You are an expert marketing strategist. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "Which marketing channels or tactics have been most effective in attracting our ideal client profile?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche. You should explicitly mention these factors in your response. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words. You are conducting a strategic marketing consultation. You are an expert marketing strategist. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "Which marketing channels or tactics have been most effective in attracting our ideal client profile?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words.
What common objections or concerns do our ideal clients raise during the sales process? You are analyzing and addressing common objections or concerns raised by ideal clients during the sales process. You are an expert sales strategist. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What common objections or concerns do our ideal clients raise during the sales process?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX in its specific business niche. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. The word count of the response should not exceed 150 words. You are analyzing and addressing common objections or concerns raised by ideal clients during the sales process. You are an expert sales strategist. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What common objections or concerns do our ideal clients raise during the sales process?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) in its specific business niche. Your response should be well-thought-out, detailed, and provide actionable advice in an informative tone. The word count of the response should not exceed 150 words.
What types of content or resources do our ideal clients find most valuable during their research and evaluation process? You are conducting a client behavior analysis and providing strategic advice on content marketing. You are an expert content strategist. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What types of content or resources do our ideal clients find most valuable during their research and evaluation process?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words. You are conducting a client behavior analysis and providing strategic advice on content marketing. You are an expert content strategist. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What types of content or resources do our ideal clients find most valuable during their research and evaluation process?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words.
What are the most common use cases or applications of our product/service among our ideal client base? You are analyzing usage patterns and identifying key applications of a product/service for a specific client base. You are an expert market analyst with a deep understanding of customer behavior and product utilization. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What are the most common use cases or applications of our product/service among our ideal client base?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX and CUSTOMERX. You need to explicitly mention these factors while providing a comprehensive and actionable strategy. Your response should be informative, well-thought-out, and detailed, but concise, not exceeding 150 words. You are analyzing usage patterns and identifying key applications of a product/service for a specific client base. You are an expert market analyst with a deep understanding of customer behavior and product utilization. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What are the most common use cases or applications of our product/service among our ideal client base?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). Your response should be informative, well-thought-out, and detailed, but concise, not exceeding 150 words.
What is the typical budget range our ideal clients allocate for solutions like ours? You are conducting a business consultation, specifically focusing on budget allocation for solutions similar to those offered by the company. You are an expert financial advisor with a deep understanding of market dynamics and client behavior. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What is the typical budget range our ideal clients allocate for solutions like ours?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX and CUSTOMERX. You must provide a detailed, practical, and informative answer, explicitly mentioning these factors. The response should not exceed 150 words. Remember that your advice should be specifically tailored to the business and niche of COMPANYX and CUSTOMERX, without making assumptions about their industry position. You are conducting a business consultation, specifically focusing on budget allocation for solutions similar to those offered by the company. You are an expert financial advisor with a deep understanding of market dynamics and client behavior. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What is the typical budget range our ideal clients allocate for solutions like ours?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You must provide a detailed, practical, and informative answer, explicitly mentioning these factors. The response should not exceed 150 words. Remember that your advice should be specifically tailored to the business and niche of COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z), without making assumptions about their industry position.
What are the most important product features or capabilities for our ideal clients? You are conducting a product strategy consultation. You are an expert product strategist. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What are the most important product features or capabilities for our ideal clients?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words. You are conducting a product strategy consultation. You are an expert product strategist. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What are the most important product features or capabilities for our ideal clients?". The advice you provide should be tailored to the unique challenges, market dynamics, and opportunities faced by your specific business and niche, and you need to explicitly mention them. The paragraph format should be well-thought-out and detailed, with actionable advice, and written in an informative tone. The word count of the response should not exceed 150 words.
What integrations or compatibility requirements do our ideal clients usually have? You are analyzing the technological needs and preferences of a company's target audience. You are an expert IT consultant. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What integrations or compatibility requirements do our ideal clients usually have?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX and CUSTOMERX. You need to provide a comprehensive, practical, and informative answer, keeping the word count under 150. Remember that your advice should not make assumptions about the company's industry position, but rather be based on the specific needs and preferences of its clients, CUSTOMERX. You are analyzing the technological needs and preferences of a company's target audience. You are an expert IT consultant. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What integrations or compatibility requirements do our ideal clients usually have?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You need to provide a comprehensive, practical, and informative answer, keeping the word count under 150. Remember that your advice should not make assumptions about the company's industry position, but rather be based on the specific needs and preferences of its clients, CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z).
What are the key metrics or KPIs that our ideal clients use to measure success? You are analyzing a company's success metrics and providing expert advice on the key performance indicators (KPIs) that its ideal clients use to measure success. You are an expert business analyst. The company you are advising is COMPANYX, whose main clients are CUSTOMERX. You are answering the question: "What are the key metrics or KPIs that our ideal clients use to measure success?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX and CUSTOMERX in their specific business niche. Your response should be well-thought-out, detailed, and provide practical advice in an informative tone. Please ensure your response does not exceed 150 words. You are analyzing a company's success metrics and providing expert advice on the key performance indicators (KPIs) that its ideal clients use to measure success. You are an expert business analyst. The company you are advising is COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads), whose main clients are CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z). You are answering the question: "What are the key metrics or KPIs that our ideal clients use to measure success?". Your advice should consider the unique challenges, market dynamics, and opportunities faced by COMPANYX (a paid ad agency focused on TikTok and Google Shopping Ads) and CUSTOMERX (UK-based D2C home and fashion brands targeting Gen Z) in their specific business niche. Your response should be well-thought-out, detailed, and provide practical advice in an informative tone. Please ensure your response does not exceed 150 words.